Justin sees SDN/NFV as the key to service providers being able to offer IT innovation, especially to smaller organisations who want to get into the cloud. It should help free service providers from long-cycle development in OSS/BSS. But there will be cultural difficulties as the new technology is introduced.
Don explains how SDN/NFV offers two different opportunites. Cost reduction and optimisation are important. So too are new revenue models, with north-bound APIs to open up news services to enterprises and consumers. Most of all telcos can convince people that the network makes a difference
